A podcast is a media file that is distributed over the internet in various different ways. Imagine it as a snippet of radio.
It can be a truly innovative way of communicating; keeping people up to date with current projects and showing a human side to your organisation without people having the read large blocks of text.
Regular viewers can be notified of a new podcast on your website via an RSS feed. See our page about RSS feeds for more information.
Podcasts can be downloaded by people on your website, or they can be streamed through an MP3 player, which is embedded in your website.