So what is a blog?
Basically a blog is a regularly updated website. Often seen as a online diary or a platform for which people can rant, blogs can bring a number a benefits to organisations including better managing content to raising your companies profile. To make this easy a number of blogging sites have been developed that take away the technical issues of developing a website, allowing you more time to concentrate on writing fantastic content. The other main positive is that blogs can provide a great tool for your organisation to interact with interested parties stimulting great debate around certain issues.
Julie Harris, Chief Executive of COSMIC is Regional Champion for the South West Region and uses her blog to great effect in stimulating discussions around topics that are affecting people within the South west
You can view her blog by visiting: 
Still unsure of what a blog is!
Here is an short video by Commoncraft in plain English explaining what blogs are all about. Just click on the play button: